@import url(/fonts/fonts.css);

:root{color-scheme:light;
 --electric:#3a30ff;--azure:#3aa1ff;--indigo:#1b1bb3;--fuchsia:#ff2c85;--orange:#fe6017;
 --ink:#171717;--ink-2:#444;--ink-3:#767676;--line:#e6e6ec;--soft:#fafafa;--track:#f1f1f6;--accent-soft:#eceaff;
 --f:"Gotham Pro","Gotham","Helvetica Neue",Arial,sans-serif;--disp:"Unbounded","Gotham Pro","Trebuchet MS",sans-serif}
*{box-sizing:border-box}
[hidden]{display:none!important}
html,body{margin:0;background:#fff;color:var(--ink);font-family:var(--f);font-size:14px;line-height:1.5;-webkit-font-smoothing:antialiased}
h1,h2,h3{margin:0;font-family:var(--disp);font-weight:700;letter-spacing:-.005em;word-spacing:.03em;line-height:1.2}
button,select,input{font:inherit;color:inherit}
a{color:var(--electric)}
:focus-visible{outline:2px solid var(--electric);outline-offset:2px}
.wrap{max-width:1380px;margin:0 auto;padding-inline:clamp(16px,4vw,44px)}

/* шапка */
.topbar{position:relative;overflow:hidden;background:#0d0d0d}
.topbar>.strip{position:absolute;inset:0;width:100%;height:100%;display:block}
.topbar .inner{position:relative;display:flex;align-items:flex-end;justify-content:space-between;gap:16px;flex-wrap:wrap;padding-block:56px 22px}
.topbar .logo{height:clamp(28px,3vw,38px);width:auto;display:block}
.topbar .titles{text-align:right;text-shadow:0 1px 8px rgba(0,0,0,.38)}
.topbar h1{font-size:clamp(17px,2vw,22px);color:#fff}
.topbar .meta{margin-top:6px;font-size:12px;color:rgba(255,255,255,.9)}
.topbar .meta b{color:#fff;font-weight:600}

/* вкладки отчётов */
.tabs{display:flex;gap:0;border-bottom:1px solid var(--line);overflow-x:auto;scrollbar-width:none}
.tabs button{background:none;border:0;border-bottom:3px solid transparent;padding:14px 18px 11px;cursor:pointer;white-space:nowrap;font-weight:500;color:var(--ink-3)}
.tabs button[aria-selected="true"]{color:var(--ink);border-bottom-color:var(--electric)}
.tabs button:disabled{cursor:default;opacity:.45}
.tabs button small{font-size:10.5px;letter-spacing:.06em;text-transform:uppercase;margin-left:6px}

/* фильтры */
.filters{position:sticky;top:0;z-index:5;background:rgba(255,255,255,.96);backdrop-filter:blur(6px);border-bottom:1px solid var(--line)}
.filters .wrap{display:flex;flex-wrap:wrap;gap:10px 18px;align-items:flex-end;padding-block:12px}
.fld{display:flex;flex-direction:column;gap:4px;min-width:0}
.fld>label,.fld>.lbl{font-size:10.5px;font-weight:600;letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3)}
.seg{display:flex;flex-wrap:wrap;gap:0}
.seg button{border:1px solid var(--line);margin-left:-1px;background:#fff;padding:7px 11px;cursor:pointer;font-size:13px;white-space:nowrap}
.seg button:first-child{margin-left:0}
.seg button[aria-pressed="true"]{background:var(--ink);border-color:var(--ink);color:#fff;position:relative}
.dates{display:flex;gap:6px;align-items:center}
.dates input{border:1px solid var(--line);padding:6px 8px;font-size:13px;background:#fff}
.ms{position:relative}
.ms>button{border:1px solid var(--line);background:#fff;padding:7px 30px 7px 11px;cursor:pointer;font-size:13px;min-width:170px;text-align:left;max-width:260px;overflow:hidden;text-overflow:ellipsis;white-space:nowrap}
.ms>button::after{content:"";position:absolute;right:11px;top:50%;width:6px;height:6px;border-right:1.5px solid var(--ink-3);border-bottom:1.5px solid var(--ink-3);transform:translateY(-70%) rotate(45deg)}
.ms .pop{position:absolute;top:calc(100% + 4px);left:0;background:#fff;border:1px solid var(--line);box-shadow:0 10px 30px rgba(0,0,0,.08);padding:6px;min-width:240px;max-height:320px;overflow:auto;z-index:10}
.ms .pop label{display:flex;gap:8px;align-items:center;padding:6px 8px;cursor:pointer;font-size:13px}
.ms .pop label:hover{background:var(--soft)}
.ms .pop .clr{display:block;width:100%;text-align:left;border:0;background:none;padding:6px 8px;color:var(--electric);cursor:pointer;font-size:12.5px}
.reset{border:0;background:none;color:var(--electric);cursor:pointer;padding:7px 0;font-size:13px}

/* сетка блоков */
main{padding-block:22px 60px}
.grid{display:grid;grid-template-columns:repeat(12,minmax(0,1fr));gap:18px}
.card{grid-column:span 12;border:1px solid var(--line);background:#fff;min-width:0;display:flex;flex-direction:column}
.s3{grid-column:span 3}.s4{grid-column:span 4}.s8{grid-column:span 8}.s6{grid-column:span 6}.s2{grid-column:span 2}
@media(max-width:1100px){.s2{grid-column:span 4}.s3{grid-column:span 6}}
@media(max-width:860px){.s4,.s6,.s8{grid-column:span 12}.s2{grid-column:span 6}}
@media(max-width:520px){.s2,.s3{grid-column:span 12}}
.card>header{display:flex;align-items:flex-start;justify-content:space-between;gap:10px;padding:14px 18px 10px;border-bottom:1px solid #f1f1f6}
.card h2{font-size:12.5px;font-weight:600;color:#42424a}
.card .body{padding:14px 18px 18px;flex:1;min-width:0}
.info{flex:0 0 auto;width:22px;height:22px;border:1px solid var(--line);border-radius:50%;background:#fff;cursor:pointer;font:600 12px/1 var(--f);color:var(--ink-3);display:grid;place-items:center}
.info[aria-expanded="true"]{background:var(--ink);color:#fff;border-color:var(--ink)}
.desc{background:var(--soft);border-bottom:1px solid #f1f1f6;padding:12px 18px;font-size:12.5px;line-height:1.55;color:var(--ink-2)}
.desc p+p{margin-top:6px}

/* KPI */
.kpi .body{display:flex;flex-direction:column;justify-content:flex-end}
.kpi .v{font-family:var(--disp);font-weight:600;font-size:clamp(28px,3vw,40px);line-height:1.05;color:var(--indigo);font-variant-numeric:tabular-nums}
.kpi .u{font-size:12px;color:var(--ink-3);margin-top:6px}
.kpi .v.na{color:#b8b8c2}

/* горизонтальные полосы */
.bars{display:flex;flex-direction:column;gap:7px}
.bar{display:grid;grid-template-columns:minmax(110px,38%) 1fr;gap:10px;align-items:center;font-size:12.5px}
.bar .l{color:var(--ink-2);text-align:right;overflow:hidden;text-overflow:ellipsis;white-space:nowrap}
.bar .t{display:flex;align-items:center;gap:8px;min-width:0}
.bar .f{height:18px;background:var(--electric);border-radius:0 4px 4px 0;min-width:3px;flex:0 0 auto}
.bar .n{font-variant-numeric:tabular-nums;color:var(--ink);font-weight:600;white-space:nowrap}
.bar:hover .f{background:var(--indigo)}
.empty{color:var(--ink-3);font-size:13px;padding:8px 0}

/* таблицы */
.tw{overflow-x:auto;max-height:520px;overflow-y:auto}
table{width:100%;border-collapse:collapse;font-size:13px}
thead th{position:sticky;top:0;background:#fff;text-align:left;color:#7b7b85;font-weight:600;font-size:10.5px;letter-spacing:.06em;text-transform:uppercase;border-bottom:2px solid var(--electric);padding:8px 10px;white-space:nowrap;cursor:pointer;user-select:none}
thead th.num,td.num{text-align:right;font-variant-numeric:tabular-nums}
thead th[aria-sort]::after{content:" ↓";color:var(--electric)}
thead th[aria-sort="ascending"]::after{content:" ↑"}
td{padding:7px 10px;border-bottom:1px solid #f1f1f6;vertical-align:top}
tbody tr:hover td{background:var(--soft)}
td a{color:var(--ink);text-decoration:none;border-bottom:1px solid #cfcfe6}
td a:hover{color:var(--electric);border-color:var(--electric)}
td .heat{display:inline-block;min-width:28px;padding:1px 6px;text-align:right}
.tw tfoot td{font-weight:600;border-top:1px solid var(--line)}

/* воронки продаж */
.fgrid{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:12px}
@media(max-width:1100px){.fgrid{grid-template-columns:repeat(3,minmax(0,1fr))}}
@media(max-width:640px){.fgrid{grid-template-columns:repeat(1,minmax(0,1fr))}}
.fc{border:1px solid #ececf3;padding:14px 16px 12px;min-width:0}
.fc h3{font-size:12px;font-weight:600;color:#42424a;min-height:30px;margin-bottom:10px}
.fr{display:grid;grid-template-columns:1fr auto;grid-template-areas:"l l" "t n";column-gap:10px;row-gap:3px;align-items:center}
.fr .l{grid-area:l;font-size:11px;color:#7b7b85}
.fr .t{grid-area:t;height:18px;background:var(--track)}
.fr .t i{display:block;height:100%}
.fr .n{grid-area:n;font-size:15px;font-weight:700;color:var(--indigo);text-align:right;min-width:30px;font-variant-numeric:tabular-nums}
.fcv{font-size:12px;font-weight:600;color:var(--electric);padding:6px 0 8px;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.fcv span{font-weight:400;color:#9a9aa3;font-size:11px}
.ftot{margin-top:10px;padding-top:8px;border-top:1px solid #f1f1f6;font-size:11px;color:#7b7b85}
.ftot b{color:var(--fuchsia);font-size:15px;margin-left:4px;font-variant-numeric:tabular-nums}

/* входящие лиды */
.lq-total{text-align:center;margin:2px 0 16px}
.lq-total .k{font-size:13px;color:#7b7b85}
.lq-total .v{font-family:var(--disp);font-weight:600;font-size:48px;line-height:1.1;color:var(--indigo)}
.lq{display:flex;flex-direction:column;gap:12px}
.lq .nm{font-size:12px;color:var(--ink-2);margin-bottom:4px}
.lq .tr{background:var(--track);height:28px}
.lq .tr i{display:flex;align-items:center;height:100%;padding:0 10px;color:#fff;font-size:12px;font-weight:600;font-style:normal;white-space:nowrap}

.foot{color:var(--ink-3);font-size:12px;margin-top:26px}
.loading{padding:60px 0;text-align:center;color:var(--ink-3)}
.err{padding:40px 0;color:var(--fuchsia)}

.chips{display:flex;flex-wrap:wrap;gap:6px;margin:0 0 12px}
.chip{border:1px solid var(--line);padding:4px 9px;font-size:12px;color:var(--ink-2);white-space:nowrap}
.chip b{color:var(--ink);margin-left:3px}
.chip.paid{border-color:var(--electric);color:var(--electric)}.chip.paid b{color:var(--electric)}
.chip.seo{border-color:var(--azure)}

/* клиентская база: сегменты */
.sg{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:16px}
@media(max-width:1000px){.sg{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media(max-width:520px){.sg{grid-template-columns:1fr}}
.sgc{background:#f4f6fb;padding:18px 20px 20px;border-top:6px solid var(--indigo)}
.sgc .nm{font-family:var(--disp);font-weight:600;font-size:15px;line-height:1.25;color:#42424a;min-height:38px}
.sgc .df{font-size:12.5px;color:#7b7b85;margin-top:4px;min-height:18px}
.sgc .n{font-family:var(--disp);font-weight:600;font-size:48px;line-height:1.1;margin-top:16px;font-variant-numeric:tabular-nums}
.sgc .p{font-size:14px;color:#42424a;margin-top:6px}

/* формула прибыли: дерево */
.fpw{overflow-x:auto}
.fpt{position:relative;height:858px;min-width:1040px;color:#42424a}
.fpc{position:absolute;width:15.625%;height:104px;border:1.5px solid #dcdce6;background:#fff;padding:10px 12px;z-index:2;overflow:hidden}
.fpc .t{font-size:11.5px;line-height:1.25;color:#7b7b85;font-weight:600}
.fpc .v{font-family:var(--disp);font-weight:600;font-size:28px;line-height:1.15;margin:6px 0 4px;color:var(--indigo);font-variant-numeric:tabular-nums;white-space:nowrap}
.fpc .s{font-size:11px;line-height:1.25;color:#7b7b85}
.fp-profit,.fp-cost,.fp-cac{border-style:dashed;background:#fafafc}
.fp-profit .v,.fp-cost .v,.fp-cac .v{color:#b8b8c2}
.fp-rev{background:var(--indigo);border-color:var(--indigo)}
.fp-rev div{color:#fff!important}
.fp-ch .v{color:var(--fuchsia)}
.fp-top{background:#f2f3f8}
.fp-lc .v,.fp-nr .v,.fp-ch .v{font-size:22px;margin:9px 0 7px}
.fp-lc .v{font-size:19px;margin:11px 0 9px}
.fp-profit{left:56.875%;top:0}.fp-rev{left:29.297%;top:150px}.fp-cost{left:84.375%;top:150px}
.fp-rc{left:9.766%;top:300px}.fp-ltv{left:48.828%;top:300px}.fp-cogs{left:84.375%;top:300px}
.fp-cl{left:0;top:450px}.fp-ch{left:19.531%;top:450px}.fp-avg{left:39.062%;top:450px}.fp-q{left:58.594%;top:450px}.fp-cac{left:84.375%;top:450px}
.fp-lc{left:0;top:600px}.fp-top{left:39.062%;top:600px}.fp-nr{left:58.594%;top:600px}.fp-reach{left:0;top:750px}
.fpl{position:absolute;z-index:1;box-sizing:border-box;width:0;height:23px;border-left:2px solid var(--indigo)}
.fpl.h{height:0;border-left:0;border-top:2px solid var(--indigo)}
.fpl.dash{border-color:#b8b8c2;border-style:dashed}
.l1{left:64.688%;top:104px}.l2{left:37.109%;top:127px;width:55.078%}.l3{left:37.109%;top:127px}.l4{left:92.188%;top:127px}
.l5{left:37.109%;top:254px}.l6{left:17.578%;top:277px;width:39.062%}.l7{left:17.578%;top:277px}.l8{left:56.641%;top:277px}
.l9{left:92.188%;top:254px}.l10{left:92.188%;top:277px}
.l11{left:17.578%;top:404px}.l12{left:7.812%;top:427px;width:19.531%}.l13{left:7.812%;top:427px}.l14{left:27.344%;top:427px}
.l15{left:56.641%;top:404px}.l16{left:46.875%;top:427px;width:19.531%}.l17{left:46.875%;top:427px}.l18{left:66.406%;top:427px}
.l19{left:92.188%;top:404px}.l20{left:92.188%;top:427px}
.l21{left:7.812%;top:554px}.l22{left:7.812%;top:577px}.l23{left:66.406%;top:554px}.l24{left:66.406%;top:577px}
.l25{left:7.812%;top:704px}.l26{left:7.812%;top:727px}

/* маркетинг */
.mini{display:grid;grid-template-columns:repeat(8,minmax(0,1fr));gap:1px;background:var(--line);border:1px solid var(--line);margin-bottom:18px}
@media(max-width:1100px){.mini{grid-template-columns:repeat(4,minmax(0,1fr))}}
@media(max-width:520px){.mini{grid-template-columns:repeat(2,minmax(0,1fr))}}
.mini div{background:#fff;padding:10px 12px;min-width:0}
.mini span{display:block;font-size:11px;color:var(--ink-3);white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.mini b{display:block;font-family:var(--disp);font-weight:600;font-size:20px;color:var(--indigo);margin-top:4px;white-space:nowrap;font-variant-numeric:tabular-nums}
h3.sub{font-size:11px;font-weight:600;letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3);margin:6px 0 10px}
.cols{display:flex;align-items:flex-end;gap:2px;height:120px;border-bottom:1px solid var(--line);margin-bottom:6px}
.cols i{flex:1 1 0;min-width:1px;background:var(--electric);display:block}
.cols i:hover{background:var(--indigo)}
.cols-ax{display:flex;justify-content:space-between;font-size:11px;color:var(--ink-3);margin-bottom:16px}
table.kv td{padding:7px 10px}
table.kv tr.in td:first-child{padding-left:26px;color:var(--ink-2)}
.tag{font-size:10px;letter-spacing:.06em;text-transform:uppercase;color:var(--ink-3);border:1px solid var(--line);padding:0 5px;margin-left:4px}
.note{font-size:12px;color:var(--ink-3);margin:10px 0 0}
.muted{color:var(--ink-3)}